Enter your net cash burn and the net new ARR you added over the same period to see how much cash it took you to buy each dollar of new recurring revenue.
Net burn = cash spent minus cash collected in the period (use 0 or
a negative number if you were cash-flow positive). Net new ARR = ARR at period end minus ARR at period start,
including expansion and net of churn. Pick any consistent period — a quarter is the usual choice.
Burn multiple
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Cash efficiency
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What the burn multiple actually tells you
Burn multiple is net burn divided by net new ARR over the same
stretch of time: net burn ÷ net new ARR. It answers one
narrow question — how many dollars of cash does it cost you to add one
dollar of new annual recurring revenue? A burn multiple of 1 means a
dollar of cash bought a dollar of new ARR; a burn multiple of 3 means it
took three dollars of cash to buy that same dollar.
Unlike the runway & burn
rate calculator, which tells you how much time is left before the
cash runs out, burn multiple tells you how efficiently that cash is
being converted into growth — two companies can have identical burn
rates and wildly different burn multiples if one is growing ARR twice
as fast on the same spend.
How to read the number
Under 1: excellent — you're adding more than a
dollar of new ARR for every dollar burned.
1 to 2: good, the range most efficient
growth-stage SaaS companies land in.
2 to 3: suspect — worth digging into whether
spend is going toward durable growth or one-off pushes.
Above 3: bad — cash is buying very little
durable ARR relative to what's being spent.
Common mistakes
Comparing burn multiples across wildly different revenue
scales — a very early, pre-product-market-fit company will often
run a high burn multiple for a quarter or two while it's still
finding what works; that's a different situation than a company with
years of revenue running the same number.
Using gross new ARR (new sales only) instead of net new ARR
(new sales minus churn and downgrades, plus expansion) — leaving
churn out flatters the number and hides the real trend.
Judging a single period in isolation. Burn multiple is noisy
quarter to quarter (one big renewal or one slow sales month swings
it a lot) — look at the trend over two or three periods, not one
snapshot, and pair it with the
Rule of 40 calculator for the profitability side of the same
story.